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How Your Small Businesses Can Use Low Cost Beacon Technology To Deliver Mobile Coupons To Customers

 

Imagine the smile on your customers face after she gets exclusive access to special sales or personalized coupons as she comes with 300 feet of your establishment.

It’s not the future, it’s now and thanks to beacon technology, it’s already possible. In fact, if you put this inexpensive technology to work you’ll have a unfair advantage over your competitors and they won’t have a clue as to how you’re beating them by literally stealing their customers right off the street.

So, What are beacons?

The term iBeacon and beacon are often used interchangeably. iBeacon is the name for Apple’s technology standard, which allows mobile apps (running on both iOS and Android devices) to pick up signals from beacons in the physical world and react accordingly. In essence, beacon technology allows mobile apps to understand their position on a micro-local scale, and deliver hyper-contextual content to users based on location. The underlying communication technology is Bluetooth Low Energy.

How can I connect my business with Beacons?

There are two options for connecting with beacons:

iBeacons and Apple Passbook

Our coupons can be saved to Apple Passbook and you can set an iBeacon UUID.

How does it work?


A customer received a coupon from your business (through social media, email, SMS, QR code, etc.) and the customer saves this coupon to his/her Apple Passbook.

When you have set an iBeacon UUID for this coupon in our software, the customer will receive a home screen message when he is close to this iBeacon.

Beacons integrated into an app

You can also connect your app with beacons.

When the customer’s phone (which has your app installed) is close to the beacon UUID that is set up in your app, you can send him/her a homescreen push message through the beacons.

This can contain a link to one of our mobile coupons, for example : Dear Customer, welcome to our shop, for our loyal customers we have 10% discount + coupon link. You can learn more here and view a recent “case study

Unless you’ve been living under a rock (how uncomfortable for you!) you already know that digital coupons are gaining ground daily over their environmentally wasteful , paper counterparts.

Our platform allows you to seamlessly integrate beacon technology to deliver your marketing message to your customers and build your buyer list database without lifting a finger.

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